Privacy Policy

1. Introduction and Who We Are

This Privacy Policy explains how Ignition Now Inc. collects, uses, stores, shares, and protects personal information when you visit our website, contact our workshop, book a bench test, or use any of our services. The website and its digital systems are designed and maintained by the developer known as IgnitionNow on behalf of Ignition Now Inc. The company operates a starter motor and alternator test bench at 1100 Meridian Rd Ne, CALGARY - T2A 2N9, Canada (CA). We take the privacy of every visitor, customer, driver, and fleet manager seriously, and we have written this policy in plain language so that you can understand exactly what happens to information you provide to us.

By using this website, submitting a form, sending an email, calling our workshop, or bringing a vehicle or unit to our bench, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with the practices described here, please do not use the website or provide personal information to us. This policy applies to information collected through our website, through email and telephone communications, through our booking and service process, and in the course of performing work on starter motors, alternators, ignition coils, batteries, charging circuits, key and switch assemblies, and fleet starting systems.

We are based in Canada and we strive to handle personal information in a manner consistent with Canadian privacy principles and with the expectations of the people who deal with our shop. Where other laws grant you additional rights, we respect those rights as well. This document describes the categories of information we handle, the purposes for which we handle them, the choices available to you, and the safeguards we apply.

2. Scope of This Policy

This policy covers all personal information that we collect and process in connection with our business operations. It applies to our public website, our contact and booking forms, our email and telephone communications, our workshop records, our fleet service programs, our billing and invoicing activity, and any future digital tool that we may introduce and that links to this policy. It does not apply to third party websites that we do not control, even where we link to them. When you follow a link away from our site, the privacy practices of the destination site govern your information there.

This policy also does not cover information that has been fully anonymized so that it can no longer be associated with an identifiable individual. Aggregated statistics about website traffic, for example, are handled outside the scope of personal information because they do not identify any single person. We treat anonymized data with care regardless, but it is not subject to the individual rights described in this document.

3. Information We Collect

We collect information that you choose to give us and information that is generated automatically as you use our website or interact with our shop. The categories are described below. We collect only what we need for the purposes explained in this policy, and we try to keep our collection narrow and purposeful.

Information you provide directly may include your name, your email address, your telephone number, your mailing address, the subject and content of your message, details about your vehicle or the unit you want tested, the symptoms you have observed, your preferred appointment times, fleet identifiers, billing details, and any other information you decide to include when you contact us. If you bring a vehicle or a unit to the bench, we may also record the make, model, year, part numbers, and the findings of our testing.

Information collected automatically may include your internet protocol address, browser type and version, device type, operating system, referring pages, pages viewed, the date and time of your visit, and general geographic region derived from your network address. This information helps us keep the website working properly, understand which content is useful, and protect the site against abuse. We do not use this information to build advertising profiles of individual visitors.

4. How We Use Information

We use personal information to respond to your enquiries, to book and manage bench work, to diagnose and repair starting and charging systems, to prepare quotes and invoices, to arrange appointments, to communicate about the status of a unit, to maintain service records, to support fleet planning, to improve our website and services, to comply with legal and accounting obligations, and to protect the safety and security of our shop, our staff, and our customers.

When you send us a message through the booking form, the information you enter is used to prepare an email draft addressed to our workshop so that we can follow up. When you call us, we may keep a note of the call so that the next person who speaks with you understands the history of the enquiry. When you bring a unit to the bench, we keep test figures on the job card because those figures are part of the service you receive and part of the record we rely on if a question arises later.

We may also use information in an aggregated and anonymized form to understand trends, such as which services are most requested or which seasons produce the most starting failures. This helps us plan bench capacity and fleet scheduling without identifying any individual customer.

5. Legal Bases and Consent

We rely on your consent when you voluntarily provide information to us through a form, an email, or a telephone call. We rely on the performance of a contract or a request to enter into a contract when we book and carry out work for you. We rely on our legitimate interests in operating and improving our business when we analyze aggregated website usage and when we protect our systems against misuse. We rely on legal obligations when we keep records for tax, accounting, and regulatory purposes.

You may withdraw your consent to the use of your personal information at any time, subject to legal and contractual restrictions and reasonable notice. If you withdraw consent, we may not be able to continue providing certain services that depend on that information. We will explain the consequences of withdrawal when you ask us to stop using specific information.

6. Cookies and Similar Technologies

Our website may use cookies and similar technologies to keep the site functioning correctly, to remember simple preferences, and to understand general usage patterns. A cookie is a small file placed on your device that allows a website to recognize your browser on a later visit. We use cookies sparingly and for practical purposes rather than for invasive tracking.

You can control or disable cookies through your browser settings. Most browsers allow you to block cookies, delete existing cookies, or receive a warning before a cookie is stored. If you disable cookies, some parts of the website may not work as intended, but the core content will remain readable. We do not use cookies to collect sensitive personal information, and we do not sell cookie data to third parties.

7. How We Share Information

We do not sell personal information. We share personal information only in the limited circumstances described here. We may share information with service providers who help us operate the business, such as email providers, website hosting providers, accounting software providers, and parts suppliers, and only to the extent needed to perform their functions. These providers are expected to protect the information and to use it only for the purpose for which it was shared.

We may share information when required by law, such as in response to a lawful request from a public authority, a court order, or a regulatory requirement. We may share information to protect the rights, property, or safety of our business, our staff, or others, or to detect and prevent fraud or abuse. If our business is ever involved in a merger, acquisition, or sale of assets, information may be transferred as part of that transaction, and we will take reasonable steps to ensure continued protection.

We do not share personal information with advertisers for the purpose of building advertising profiles. We do not trade customer lists. We keep the circle of people who can see personal information as small as the work allows.

8. Retention of Information

We keep personal information only for as long as we need it for the purposes described in this policy, or for as long as the law requires us to keep it. Service records, job cards, and invoices are retained for the period required for accounting, tax, and warranty purposes. Enquiry messages that do not lead to work are kept only for as long as they remain useful for follow up, after which they are deleted.

When information is no longer needed, we dispose of it in a manner that protects against unauthorized access. This may include secure deletion of digital records and shredding of physical documents. Retention periods may vary depending on the nature of the information and the legal obligations that apply to it.

9. How We Protect Information

We use reasonable physical, technical, and organizational safeguards to protect personal information against loss, theft, unauthorized access, disclosure, copying, use, or modification. These safeguards include restricting access to records to staff who need them to do their work, using reputable service providers, keeping software reasonably current, and handling physical documents with care in our workshop.

No method of transmission over the internet and no method of electronic storage is completely secure. We cannot guarantee absolute security, but we work to reduce risk and to respond promptly if an incident occurs. If we become aware of a breach that creates a real risk of significant harm, we will notify affected individuals and the relevant authorities as required by applicable law.

10. Privacy for Children

Our website and services are intended for adults who are able to enter into service arrangements for themselves or for a business. We do not knowingly collect personal information from children. If a parent or guardian believes that a child has provided personal information to us, the parent or guardian should contact us so that we can delete the information promptly.

If we learn that we have collected personal information from a child without appropriate consent, we will take reasonable steps to remove it from our records. We encourage parents and guardians to speak with children about online privacy and to supervise the use of websites that collect information.

11. Access, Correction, and Deletion

You have the right to ask what personal information we hold about you, to request a copy of that information, to ask us to correct inaccuracies, and in appropriate circumstances to ask us to delete information. To make a request, contact us using the details at the end of this policy. We may need to verify your identity before acting on a request so that we do not disclose information to the wrong person.

We will respond to reasonable requests within the time permitted by applicable law. If we cannot fully meet a request, we will explain why. There may be situations where we must retain information to comply with a legal obligation or to establish, exercise, or defend a legal claim, and in those cases we will not be able to delete the information immediately.

12. Marketing Communications

We do not send marketing messages unless you have asked to receive them or unless we have another lawful basis to contact you. If you opt in to occasional updates about seasonal fleet slots, service reminders, or workshop news, you can opt out at any time by replying to a message or by contacting us directly. Opting out of marketing does not stop us from sending messages that are necessary to complete work you have requested.

Transactional and service messages, such as a note that your unit is ready for collection or a question about a part order, are not marketing and will continue for as long as they are needed to complete the work you asked us to perform.

13. Third Party Links and Services

Our website may contain links to other websites, such as mapping services, parts catalogs, or social media pages. We are not responsible for the privacy practices of those websites. When you leave our site, we encourage you to read the privacy policy of the destination site before providing personal information.

Some features on our site may rely on third party components, such as fonts, embedded maps, or analytics tools. These components may receive technical information about your visit, such as your network address and browser type, as a normal part of delivering the feature. We choose providers with reasonable privacy practices and we limit the data they receive wherever possible.

14. Storage and Cross Border Transfer

We are based in Canada, and personal information is generally stored in Canada. Some service providers that we use may store or process information in other countries. When information is transferred across borders, it may be subject to the laws of the destination country. We take reasonable steps to ensure that information remains protected in accordance with this policy and with applicable law, and we choose providers that offer appropriate safeguards.

If you are located outside Canada and you provide information to us, you understand that the information will be handled in Canada and possibly in other jurisdictions where our providers operate. By using the website and our services, you consent to this handling, subject to your rights under applicable law.

15. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, our services, or the law. When we make a material change, we will update the effective information on this page and, where appropriate, provide additional notice. We encourage you to review this page periodically so that you remain informed about how we protect personal information.

Your continued use of the website or our services after a change takes effect indicates that you accept the updated policy. If you do not agree with an update, you may stop using the website and may contact us to discuss your information.

16. Complaints and Dispute Resolution

If you have a concern about how we have handled personal information, please contact us first so that we can try to resolve the matter directly. We take complaints seriously and will investigate promptly. If you are not satisfied with our response, you may have the right to contact a privacy regulator in your jurisdiction. In Canada, that may include the Office of the Privacy Commissioner of Canada or a provincial privacy authority where applicable.

We will cooperate with regulators and will provide the information they need to assess a complaint, subject to any legal limits on disclosure. Our goal is to resolve concerns fairly and to learn from them so that we improve our practices over time.

17. Contacting Ignition Now Inc.

If you have questions about this Privacy Policy, wish to exercise a privacy right, or want to discuss how your information is handled, please contact us using the details below. The website and its digital systems are maintained by the developer IgnitionNow, and privacy requests may be directed through the same channels.

We will do our best to answer your question promptly and to help you understand how your personal information is handled at our Calgary workshop. Thank you for taking the time to read this Privacy Policy.